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Expanded Keno Expected To Boost Sales By $100M

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Mar 18, 2008 2:47 pm US/Eastern

Expanded Keno Expected To Boost Sales By $100M

BOSTON (AP) ― Sales of Keno tickets in Massachusetts will be expanded beyond mostly bars and restaurants to other locations.

The state lottery commission says the move is expected to generate an additional 100 million dollars in annual sales.

Players will be allowed to buy Keno-to-go tickets at convenience stores, grocery stores and other retailers. Instead of checking numbers on an on-site monitor, players will use the Massachusetts Lottery Web site.

Lottery spokesman Dan Rosenfeld says the Keno-to-go locations could be available as soon as mid-April.

The state's 1,776 Keno agents sold more than 775 million dollars in tickets during the last fiscal year, 538 million of which was paid out in prizes.

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