Red Sox Features On wbztv.com
Mar 4, 2008 10:28 am US/Eastern
New Seats To Be Built At Fenway Park
BOSTON (WBZ) ―
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The Coca-Cola Corner will be built where the left field foul pole meets the Green Monster.
Boston Red Sox/WBZ
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The famous "Coke Bottles" are coming down off the light towers at Fenway Park and will be replaced by a new "Coca Cola Corner" section.
Boston Red Sox/WBZ
Are you willing to accept the good with the bad, if it means adding more seats to Fenway Park?
For many the "bad" is corporate sponsorship. So if you're ok with that, then you'll like the Red Sox latest idea to add seats to the smallest ballpark in the majors.
On Monday the Red Sox unveiled the "Coca-Cola Corner". The team calls it a new "family-friendly seating and hospitality area" that will add more than 412 seats to Fenway.
The seats will be built where the left field foul pole meets the Green Monster, on what is now called the State Street Pavilion level and will cost $75 a piece. The Red Sox say they'll also offer 100 standing room tickets in the section at $25 each.
The Sox say the new section will replace luxury suites that could only seat about 120 people. Now almost three times as many will be able to squeeze into the area.
The team says the area will feature picnic tables with Coca-Cola and Red Sox themed décor.
A huge new illuminated Coca-Cola sign will tower over the seats. The sign is about 42 feet long and 12 feet high, with more than 1,000 lights that will scroll through the sign. The sign replaces the giant coke bottles that have hung on Fenway's light towers since 1997.
According to the team the design of the sign replicates the historic Coca-Cola sign that used to stand on Storrow Drive.
The Red Sox and Coca Cola have been business partners since 1912.
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Slideshow: Fenway Park Improvements For 2008
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